Rye 101 - Distilling the facts about rye

Our Rye 101 project was the perfect opportunity to position Rossville Union as the masters of rye. This educational piece walks consumers through all aspects of rye whiskey and is complete with everything from tasting tips to pages for tasting notes. The goal of this book was simple - we wanted to answer not only why people should try rye - we wanted to show them why Rossville.

Accolades: 2020 Communication Arts Design Annual Shortlist, KC ADDY Award and AIGA KC A15 Award

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All Ross & Squibb Distillery - Branding Lawrenceburg's Finest Learning Quest - Verbal Identity, Content Strategy, Creative Direction Downtown Overland Park - Verbal Identity, Creative Direction Prismatic - Verbal Identity, Creative Direction ICON - Creative Direction Alias Whiskey - Naming, Verbal Identity, Creative Direction University Health - Verbal Identity, Creative Direction Ringmaster - Verbal Identity, Creative Direction St. James Sparkling Wine - Verbal Identity, Creative Direction Till Vodka - Verbal Identity, Content Strategy, Creative Direction MBB - Verbal Identity, Creative Direction Shatto Milk Company - Just some good ol' copywriting Rye 101 - Creative Direction Hippie Chow Granola - Just some good ol' copywriting Anthems + Anecdotes

Ross & Squibb Distillery - Branding Lawrenceburg's Finest Learning Quest - Verbal Identity, Content Strategy, Creative Direction Downtown Overland Park - Verbal Identity, Creative Direction Prismatic - Verbal Identity, Creative Direction ICON - Creative Direction Alias Whiskey - Naming, Verbal Identity, Creative Direction University Health - Verbal Identity, Creative Direction Ringmaster - Verbal Identity, Creative Direction St. James Sparkling Wine - Verbal Identity, Creative Direction Till Vodka - Verbal Identity, Content Strategy, Creative Direction MBB - Verbal Identity, Creative Direction Shatto Milk Company - Just some good ol' copywriting Rye 101 - Creative Direction Hippie Chow Granola - Just some good ol' copywriting Anthems + Anecdotes